It is easy for people who are creating products for consumers or things for other people to use to be a bit divorced from the needs and wants of the people that they are creating for. A professional has to be self aware enough to understand that their worldview or perspective is not always broad enough or even relevant enough for it to guide the way that they create tools, processes and structures for other people. Poor design choices can manifest themselves in a number of ways. It can manifest in the building that is not equipped to allow people who cannot walk or rely on wheelchairs to enter it, the plastic package of batteries that a customer finds themselves needing to purchase at the store that cannot easily be opened and that takes effort and creative thinking to crack open. Poor design can also be observed anytime a patron of a restaurant finds themselves trying to back out of a parking space into a corridor of space that is entirely too narrow to allow their vehicle and another vehicle to occupy it at the same time.
While design itself might seem to be rather lofty process that seems to involve people whose jobs might focus on the aesthetics of fancy clothing or on the aesthetics of a living room that is in need of new furniture or decor it isn’t. It is simply the process by which professional designers or other individuals who work in professions that incorporate the principles of design such as architecture develop solutions. Professional designers at a company that is known as IDEO have worked to take the methodology that they have used accessible to individuals in other professions by developing a framework that is known as design thinking.
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Design thinking is a process that pushes designers (and architects) to incorporate empathy by centering the needs and wants of the people that a given thing is being created for. Robert Ivy, who is the lead executive at the American Institute of Architects, has written on the topic of design thinking and how it intersects with the profession that he has championed. Robert Ivy has noted in a piece for the news publication Huffington Post that the marriage between architecture, design thinking and health is a much needed one that will yield many positive benefits for the general public. AIA CEO Robert Ivy notes that architects can have an impact on health because they are naturally charged with the very important responsibility of designing and leading the construction of hospitals. It certainly goes without saying that hospitals are buildings that serve a purpose that is very different from that of a building that is intended to serve as the headquarters of several local businesses.
The American Institute of Architects is one of the leading professional organizations in the world today. The organization was founded in 1857 and was established with the focus on developing and improving the sector. Currently has a membership that is in excess of 90,000 people. The organization and is one of the most powerful professional organizations in the world. When the organization was founded, the industry didn’t have any qualification requirements for people working in the sector. Members of the American Institute of Architects will receive a wide range of benefits.